A Festival Full of Color and Culture

Each spring, Xochimilco comes alive with one of its most important cultural events: The Most Beautiful Flower of the Ejido. This festival is more than a beauty pageant; it is a celebration of identity, tradition, and community spirit that has been passed down for generations.

The Contest: Celebrating Women and Tradition

Unlike typical beauty pageants, this contest values traditional dress, knowledge of indigenous customs, and deep community ties. Participants are young women, adult women, and even elderly women, proudly representing their heritage through embroidered dresses, rebozos, and floral decorations. Each contestant embodies the strength and beauty of Mexican traditions.

Beyond the Contest: A Festive Atmosphere

The festival is not just about the competition. Visitors can enjoy:

  • Trajinera parades featuring beautifully decorated boats navigating Xochimilco’s canals.
  • Traditional music and dance performances, including mariachi, jarochos, and pre-Hispanic rituals.
  • Handicraft and food fairs, where local artisans and cooks showcase their talent with embroidered textiles, pottery, and delicious traditional dishes.
  • Floricultural exhibitions, highlighting the region’s rich agricultural tradition and its connection to flowers.

A Cultural and Touristic Attraction

For both locals and tourists, this festival is a perfect opportunity to experience Xochimilco at its best. It offers a unique chance to appreciate the blend of pre-Hispanic and modern Mexican culture in a festive, joyful setting.

Whether you’re a history enthusiast, a cultural explorer, or simply someone looking for a colorful, authentic experience, The Most Beautiful Flower of the Ejido is an unmissable event in Xochimilco. So, if you’re planning to visit Mexico in March, make sure to add this celebration to your itinerary!

Book our tour here (Boat Ride and Mexican Party)!